A person who shares their contact information with a company is a lead. A sales qualified lead (SQL) is considered ‘qualified’ when they meet criteria agreed upon by the sales and marketing teams.
Sustainable Marketing Glossary
Search Engine Optimization (SEO) is the discipline of optimizing web pages so they rank high in search engines like Google. The goal of SEO is to get a website to reach the top of the ‘free’ organic search results. SEO does not aim attention at 'paid' listings.
Popular Glossary Terms
Branding Design
Don't Compromise
Your branding design is on every piece of marketing your customers see. It's worth the investment.
- Logo Design
- Vehicle Graphics
- Website Design
- Business Stationary